SuperPages.com ad distribution blogs, I wonder who is responsible?



Take a look at the links and blog posts below, who do you think is responsible for distributing this content?

A & S Whitestone Nursery, Whitestone, NY : bird baths
A & S Whitestone Nursery, www.superpages.com Whitestone, NY, supermedia, African Violets, Animal Traps, Aquatic Plants, Baskets & Planters, Bedding Plants, Bird Baths, Bird Food & Supplies, Blooming Plants, Bonsai, Bonsai Trees, Books, 
bird baths – http://bird-bath.net/
Kleen Kars Inc, Springfield, MA | Cars and Trucks Blog
By admin
Kleen Kars Inc www.superpages.com Springfield, MA Supermedia, Auto Financing & Loans, Truck Dealers, Auto Dealers, Used Cars,
Cars and Trucks Blog – http://carsandtrucksblog.com/
mcgowan’s Construction , Memphis, TN | Clothes Hangers
By admin
mcgowan’s Construction www.superpages.com Memphis, TN Supermedia * Additions , Architectural Services , Attics , Basements ,
Clothes Hangers – http://hangerscenter.com/
Lara Van Derschelden DDS Bothell, WA | Endodontics
By nunum
Van Derschelden Lara – Gentle Touch Dental Grp www.superpages.com Super Media, bond Treatments Braces Bridge Work Bridges cancer screening check-up Caps Clear.
Endodontics – http://endodontics.myblogtrade.com/
Zarria’s Cleaning Service, Atlanta, GA | carpet cleaning atlanta
By ronaldkonruff
Zarria’s Cleaning Service, www.superpages.com Atlanta, GA, supermedia, Accident Cleanup, Apartment Cleaning, Apartments & Condominiums, Area Rug Cleaning, Attics, Baseboards, Basements, Bathrooms, Bathrooms & Kitchens, Bedrooms, Blinds, 
carpet cleaning atlanta – http://cleaningatlantacarpet.blogspot.com/
Capital Insurance Agency Trenton, NJ « Motor Insurance
Capital Insurance Agency www.superpages.com Supermedia, Personal & Commercial Automobile Insurance, Accident Insurance Annuities Auto Insurance Claims Processing Collision Insurance Combination Policies Commercial Vehicle Insurance 
Motor Insurance – http://motorinsurance.tk/

I wonder whether the folks at “SkunkWorks” (or whatever they call the creative department at the poor company these days) know what is going on here? The massive amount of keyword rich domains taking advantage of this SuperPages.com created content is insane. Just setup a Google Alert for “SuperMedia” and you can see for yourself.

I know that they are getting a good amount of links from this activity, so maybe it is a trade-off they have no control over…. Kinda reminds me of Google using Yellow Pages for citations, but telling Yellow Pages to buy AdWords for traffic. Pretty funny post from a Local SEO about it.

I guess a link is a good link. Unless it has a malicious “links” intent. (BlackHat SEO Discussion in Dallas October 15th)

Dallas Search Engine Marketing

Although, I have always been known to say, “BlackHat, WhiteHat, Grey Head SEO.” Don’t believe all the ramblings about black and white folks. If you practice a holistic approach you consider all the strengths, weaknesses, and opportunities. Black Hat simply refers to not being a strict follower of “Google’s Guidelines, Terms, and Conditions” related to websites, content, etc.

Now, back to the blog posts with SuperPages.com content:

I am sure this was not outsourced to India as well? Considering they still think SEO is all about PageRank like it is some sort of SEO measurement worth discussing. They are not much worse than Yellow Pages organizations who fail to offer it because it takes time and isn’t something you can send to India or have 1 person “attempt” to manage 100+ accounts. When do they have time for ad testing,  content writing, link building, conversion and strategy? How many clients spend more than 500 per month and just getting over priced PPC management using outdated S.A.A.S like BidCenter, a tool originally built by this company they purchased named Inceptor years ago, …. which btw was not custom built for the level of true software as a service scale-ability needed to properly manage campaigns. Google’s MyClientCenter along with Editor are the best tools for massive scale-ability of paid search campaigns.  Longtail keyword build-outs are not something AdWords Resellers know how to “service,” just like actually doing customized bidding for broad, phrase, and exact match bids. Hey, atleast for clients that want to pay even more they still have the Inceptor.com website up!

Time to insert a random plug:

If you want expert Google AdWords PPC training, I recommend you attend the Google AdWords Seminars for Success2-Day AdWords PPC Training Course in Dallas

When: October 26th & 27th, 2010
Time: 9am – 5pm (registration starts at 8:30)

Where:
Embassy Suites Dallas – Market Center
2727 Stemmons Freeway
Dallas, Texas, 75207

*for future Dallas Search Marketing Training and Networking events near Dallas, just visit www.DFWSEM.org regularly.

OK, now sorry for that brief ADD/ADHD induced promotional plug…. where was I?

Oh yeah… I forgot.

We should not be forced to accept crappy PPC advertising service for a outragious price!

Here are the options on how to price pay per click ppc advertising management services from most providers.

 

FYI, this was originally a blog post that I never posted but decided today to modify and include a plug for Brad… why? When you attend training courses by experts like him, you really learn things that corporate trainers and wet behind the ears college grads making $12.00 per hour just don’t get!  Big PPC resellers tend to start shrinking the number of people, outsourcing to India, or forcing hundreds of accounts per “expert” to manage. How do you build an account properly dedicating it to someone? Corporate Crooks and big CEO pay doesn’t improve the situation. END RANT.

I myself, and folks in my organization, have attended Brad Geddes Google AdWords Seminars for Success and strongly recommend it for any of you folks working at SuperMedia expecting to continue a career in Search Engine Marketing.

Give me a call for details on a discount or promo code for the training!

v7ndotcom elursrebmem Just a few more days fellas. Glad I could lend a hand just too bad I was late to the party. Someone needs to build a directory of “internet challenge archives or something!?

I really am a nice guy…

aren’t I?

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3 Responses to SuperPages.com ad distribution blogs, I wonder who is responsible?

  1. Mike Stewart says:

    This is a social media project test I am conducting using my blog and social media bookmarking tools.

    I am not this insane. Well, most of the time. Sometimes my kids get me pretty darn close!

  2. Dear Mike,

    I have worked in the advertising industry for over 17 years. I continue my career in New York City, the advertising capital of the world. While I admire the fact that you are actively promoting your company I also find it extremely distasteful to bash on the company that employed you for close to 10 years. I think it shows a complete lack of creativity and thinking outside the box to attack other businesses as your only means to promote yourself. I am sure that you will not appreciate my view, but that doesn’t matter to me, I know that those who truly succeed in this business are those who can make a real name for themselves and don’t have to resort to old fashioned marketing ploys. If your as great as you say, maybe you could prove that to those who might actually need your service. This is just a turn off.

    • Mike Stewart says:

      Rebecca,

      You are right. It would be a terrible idea of a marketing ploy, yet to tell you the complete truth, when I created this blog prior to leaving Idearc on Oct 5th 2009. Ironically Klein resigned exactly 1 year later. Adding links to other sites only makes sense to offset the trade-off of investment to create this level of transparency about misdeeds. You fail to realize that lawsuits and repercussions from these sort of Executive orders and SEC investigation/investor disclosure activities are a challenge to obtain. Chalk the plugs up to SEO benefit.

      Btw, I have NEVER obtained a profit or client from sticking my neck out here. Honestly this site creates a negative reputation for me, as you may already be aware. I am willing to accept this for the greater good.

      Cheers,
      Mike

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