Imagine if I could use the power of this blog, with all the wonderful targeted keywords that it ranks for, to produce the greatest collection of yellow pages call tracking and call count results ever?
According to Gregg Stewart with TMP Directional Marketing:
Telephone tracking can be accomplished by setting up a dedicated call-tracking line, whereby a unique phone number (local or toll-free) is placed on a Web site or local search advertisement. The ad is suppressed from directory assistance databases, as well as other advertising sources such as Yellow Pages and White Pages. This enables the marketer to cleanly track the exact calls coming from the specific ad campaign.
To gather and then share great stats I would ask for the following data points from over the last decade from small to medium-sized business owners:
Number of calls per day, week, or month:
Monthly Ad Cost:
Estimated Cost Per Lead:
I would then compare the years and see if the cost decreases while print usage gives way to digital local searches.
Can you share some call count information?
Let’s go Mavs!
With the Dallas Mavericks winning the NBA Championship today, I want to do something extra nice…
How about giving away a FREE Call Tracking service for your print or ppc ad via CenturyInteractive.com and CallMeasurement.com? This is valued at over $1200.00 each! I have got 3 to give. Just give me some great call count data on your print yellowpages or ppc ads!
If you want to be anonymous, just let me know that too!