Greatest Call Count Research Statistics on YellowPages Ever…

June 12, 2011

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Imagine if I could use the power of this blog, with all the wonderful targeted keywords that it ranks for, to produce the greatest collection of yellow pages call tracking and call count results ever?

According to Gregg Stewart with TMP Directional Marketing:

Telephone tracking can be accomplished by setting up a dedicated call-tracking line, whereby a unique phone number (local or toll-free) is placed on a Web site or local search advertisement. The ad is suppressed from directory assistance databases, as well as other advertising sources such as Yellow Pages and White Pages. This enables the marketer to cleanly track the exact calls coming from the specific ad campaign.

To gather and then share great stats I would ask for the following data points from over the last decade from small to medium-sized business owners:

Year:
Number of calls per day, week, or month:
Directory:
Monthly Ad Cost:
Estimated Cost Per Lead:

I would then compare the years and see if the cost decreases while print usage gives way to digital local searches.

Can you share some call count information?

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Let’s go Mavs!

With the Dallas Mavericks winning the NBA Championship today, I want to do something extra nice…

How about giving away a FREE Call Tracking service for your print or ppc ad via CenturyInteractive.com and CallMeasurement.com? This is valued at over $1200.00 each! I have got 3 to give. Just give me some great call count data on your print yellowpages or ppc ads!

If you want to be anonymous, just let me know that too!

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Call Measurement – The Only Way to Really Measure Online Ad Response Effectively

November 26, 2010

Does your business want to validate the effectiveness of an online or offline ad campaign or promotion?

How do you judge whether the advertisement you are purchasing is effective?

Did you know that for as little as $100.00 per month you can measure the ROI of any and all advertising you produce?

If you need call tracking and reporting services, I strongly recommend you contact the folks at Century Interactive in Dallas.

Century Interactive enables businesses to perform holistic campaign reviews and grade effectiveness of both online and offline campaigns. Stop guessing what online efforts are driving your phone calls. Track the number of calls generated by any online campaign or referring source in near real-time.

If you have questions, give me a call. I am an authorized reseller for Century Interactive’s CallMeasurement.com service.

FAQ Answers:

  • Service is available in most areas.
  • No Contract.
  • You can keep the numbers you provision.
  • Cost is per minute in the event you pass your $100 per month threshold.
  • Call Routing, Call Forwarding, Call Recording, Call Whisper, and Greetings…. they got it all!
  • The customer service from CI, and SMBSEO is the bomb!